Cyberia Marketplace

Marketing specialist

Information Technology

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Languages

Russian

English

German

Skills

Marketing

Analysis

Project Management

Communication

Budgeting

Planning

English language

Team management

Business communication

Work experience - 5 years

Marketing	Marketer
Experience: Not specified	Consulting agency — Marketing Consultant (project-based employment) (Consulting agency in the B2B IT sales field • Development of service offerings through text creation and design collaboration • Content marketing support through writing and publishing materials • SEO promotion through task delegation and performance monitoring • Management of various content projects. [2025 - 2025]

IT	Marketer
Experience: 1 year	B2B Marketing Manager (RESPONSIBILITIES: • Segmented the audience based on competitive analysis and customer data. • Built a promotion strategy using various channels. • Launched and tested marketing hypotheses. • Restructured the process of regular events for lead generation. • Organized and promoted a flagship conference. • Created lead magnets. • Updated the website and launched new content. • Developed a program to engage clients in marketing activities. • Developed partner marketing and launched joint campaigns. • Planned activities and budgets, maintained regular reporting. ACHIEVEMENTS: • Significantly increased webinar registrations. • Improved lead generation and conversion rates from events. • Made the conference profitable. • Achieved high participant satisfaction. • Attracted partners for joint marketing. [2023 - 2024]

Marketer

Experience:
1 year

B2B Marketing Manager (RESPONSIBILITIES: • Segmented the audience based on competitive analysis and customer data. • Built a promotion strategy using various channels. • Launched and tested marketing hypotheses. • Restructured the process of regular events for lead generation. • Organized and promoted a flagship conference. • Created lead magnets. • Updated the website and launched new content. • Developed a program to engage clients in marketing activities. • Developed partner marketing and launched joint campaigns. • Planned activities and budgets, maintained regular reporting. ACHIEVEMENTS: • Significantly increased webinar registrations. • Improved lead generation and conversion rates from events. • Made the conference profitable. • Achieved high participant satisfaction. • Attracted partners for joint marketing. [2023 - 2024]

Marketing	Project Manager
Experience: 4 years	Managed various projects, including events, sponsorships, and partnerships, across multiple regions — from initial request to evaluating their effectiveness. Supervised a team of employees. ACHIEVEMENTS: • Implemented a methodology for organizing projects, trained colleagues, and addressed issues in procurement and documentation. • Developed and implemented a strategy to engage customers, resulting in increased lending. • Organized events to launch a new product with the participation of experts. • Supervised the launch of a community center, overseeing its concept, opening, and ongoing activities. The project achieved profitability within a relatively short timeframe. [2019 - 2023]

Marketing

Project Manager

Experience:
4 years

Managed various projects, including events, sponsorships, and partnerships, across multiple regions — from initial request to evaluating their effectiveness. Supervised a team of employees. ACHIEVEMENTS: • Implemented a methodology for organizing projects, trained colleagues, and addressed issues in procurement and documentation. • Developed and implemented a strategy to engage customers, resulting in increased lending. • Organized events to launch a new product with the participation of experts. • Supervised the launch of a community center, overseeing its concept, opening, and ongoing activities. The project achieved profitability within a relatively short timeframe. [2019 - 2023]

Education

Finished	x1	Samara University / Philology and journalism
Finished	x2	Educational institution / Psychology
Finished	x1	SberUniversity / Marketing
Finished	x1	Educational institution / Analytics
Finished	x1	Udemy / Project Management

Languages

Russian

English

German