Marketer
Information Technology
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Languages
Russian
English
Skills
Teamwork
Google Apps
Event management
Contextual advertising
Web page development
Graphics editors
Corporate messengers
Tax trackers
Targeted advertising
Social media management
Email marketing
Work experience - 11 years
| Marketing | Digital Marketer |
|---|---|
| Experience: 2 years | - Organizing team work and interaction with other departments to implement marketing tasks and test hypotheses. - Working with various promotion channels, both independently and with the involvement of contractors. - Tracking, analyzing, and improving key online marketing metrics. - Developing and implementing marketing projects, from concept formation to results analysis. - Implementing tools for organizing and planning team work. [2023 - 2025] |
| Marketing | Marketer |
|---|---|
| Experience: 3 years | - Leading the website support team; - Testing hypotheses to improve website target metrics; - Collecting, analyzing, and optimizing key website performance metrics; - Developing and redesigning website pages; - Developing website navigation; - Optimizing website pages; - Participating in the launch of marketing projects; - Participating in the formation of the corporate style. |
| Marketing | Content Manager |
|---|---|
| Experience: 2 years | — Content & community manager - Implemented projects including idea contests and design contests. - Developed the structure and design of the website, including task setting and implementation with the involvement of contractors. - Content creation and app moderation. - Creation of social media publications. - Processing user inquiries. |
| Education | Marketing manager |
|---|---|
| Experience: 2 years | — Managed a project to create an online store and website restructuring. — Participated in a project to develop a series of audio content. — Implemented promo projects, including launching a demo and holiday promotions. — Created landing pages. — Developed email newsletters and email sequences. — Launched advertising campaigns. — Increased audience reach. [2018 - 2019] |
| Marketing | Head of Marketing and PR |
|---|---|
| Experience: 1 year | — A marketing and PR strategy was developed and implemented. — Management of the marketing and PR department. — A project to attract supporters was launched. — A corporate identity was developed jointly with a contractor. — A large number of participants were attracted. — Significant audience reach on social media. — Extensive media coverage was ensured. |
| Marketing | PR Manager |
|---|---|
| Experience: 1 year | Participation in the development and implementation of a strategy. Management of a team. Establishment of media partnerships. Attraction of media outlets. Implementation of promotional integrations at events. Attraction of registrations. |
Education
| Finished | x1 | RANEPA (Plekhanov Russian Economic University) / Marketing |
| Finished | x1 | GGU / Management |
Languages
Russian
English