Cyberia Marketplace

Marketing Manager

Information Technology

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Languages

Russian

English

Polish

Czech

Skills

Organizational skills

Eloquent speech

Motivation

Internet marketing

Digital Marketing

HTML

Work experience - 16 years

Education	Head of Digital
Experience: 2 years	Development and implementation of a comprehensive marketing strategy. Formation of the marketing department team. Brand management, creation and launch of new products to market. Management and development of the internet marketing department. Market research, tracking trends, competitive analysis, development of ideas for business development. Budget planning. Launching new products to market. Ensuring growth through systematic work with efficiency and search engine optimization. Creating a sales funnel from scratch. Training colleagues. Conducting internal audits. Launching a new marketing department from scratch. Launching a new partner relations department from scratch. Development and implementation of automated sales funnels.

Education

Head of Digital

Experience:
2 years

Development and implementation of a comprehensive marketing strategy. Formation of the marketing department team. Brand management, creation and launch of new products to market. Management and development of the internet marketing department. Market research, tracking trends, competitive analysis, development of ideas for business development. Budget planning. Launching new products to market. Ensuring growth through systematic work with efficiency and search engine optimization. Creating a sales funnel from scratch. Training colleagues. Conducting internal audits. Launching a new marketing department from scratch. Launching a new partner relations department from scratch. Development and implementation of automated sales funnels.

Marketing	Head of SEO
Experience: 1 year	Project: Head of SEO (Project work: — Developing and protecting the SEO strategy; — Building a team for the project; Results: — Achieved a leading position in the market. Detailed case study in the channel: https://t.me/trafficisobar/202 — Increased monthly visits from SEO. — Significantly grew monthly traffic, surpassing competitors in visibility; — Successfully integrated advanced technologies into the content optimization process, resulting in increased organic traffic) [2023 - 2024]

Marketing

Head of SEO

Experience:
1 year

Project: Head of SEO (Project work: — Developing and protecting the SEO strategy; — Building a team for the project; Results: — Achieved a leading position in the market. Detailed case study in the channel: https://t.me/trafficisobar/202 — Increased monthly visits from SEO. — Significantly grew monthly traffic, surpassing competitors in visibility; — Successfully integrated advanced technologies into the content optimization process, resulting in increased organic traffic) [2023 - 2024]

Marketing	Head of SEO
Experience: 1 year	Project: Head of SEO (Project work: — Development and protection of a search strategy; — Team building for the project; Results: — Integration of different departments and services for data collection; — Expansion of search queries across multiple countries; — Implementation of systems for monitoring online reputation; — Digital support for the project team; — Development and implementation of a system for monitoring the competitive landscape, enabling quick responses to market changes.) [2023 - 2023]

Marketing

Head of SEO

Experience:
1 year

Project: Head of SEO (Project work: — Development and protection of a search strategy; — Team building for the project; Results: — Integration of different departments and services for data collection; — Expansion of search queries across multiple countries; — Implementation of systems for monitoring online reputation; — Digital support for the project team; — Development and implementation of a system for monitoring the competitive landscape, enabling quick responses to market changes.) [2023 - 2023]

Construction	Digital Director
Experience: 6 years	Development and implementation of a marketing strategy in accordance with business objectives. Building a lead generation system. Formation of a marketing department. Control and analysis of marketing communication costs. Building a control and reporting system. Organizing market research and competitor analysis. Achieving key performance indicators. Continuous search for growth opportunities, assessment of their effectiveness and integration into the work system. High ranking in an annual industry rating. Successful launch of new products. Formation of a product direction from scratch. Formation of a digital team. Building a digital channel ecosystem.

Construction

Digital Director

Experience:
6 years

Development and implementation of a marketing strategy in accordance with business objectives. Building a lead generation system. Formation of a marketing department. Control and analysis of marketing communication costs. Building a control and reporting system. Organizing market research and competitor analysis. Achieving key performance indicators. Continuous search for growth opportunities, assessment of their effectiveness and integration into the work system. High ranking in an annual industry rating. Successful launch of new products. Formation of a product direction from scratch. Formation of a digital team. Building a digital channel ecosystem.

Marketing	Instructor
Experience: 1 year	— Curriculum development and adjustment; — Conducting classes; — Gathering feedback; — Checking homework assignments.

Marketing	Head of Digital
Experience: 1 year	— Updated the website, migrated without drops in SEO metrics. During the migration — conducted numerous user surveys and tests. — Built a partner acquisition system, integrated editor workflow. — Built the digital department's operations.

Marketing	Head of Marketing
Experience: 2 years	— Planning and implementation of advertising activities online and offline, development and control of performance indicators. — Searching for and working with contractors, drawing up specifications and controlling the production and execution of tasks. — Development and maintenance of visual identity standards. — Creation of various promotional materials, from idea development to effectiveness evaluation. Results — Launched a loyalty system in partnership with various businesses. — Conducted a promotional advertising campaign. — Implemented a performance-based system, successfully integrated it into major platforms. — Significant growth in online sales year-over-year. [2015 - 2017]

Marketing

Head of Marketing

Experience:
2 years

— Planning and implementation of advertising activities online and offline, development and control of performance indicators. — Searching for and working with contractors, drawing up specifications and controlling the production and execution of tasks. — Development and maintenance of visual identity standards. — Creation of various promotional materials, from idea development to effectiveness evaluation. Results — Launched a loyalty system in partnership with various businesses. — Conducted a promotional advertising campaign. — Implemented a performance-based system, successfully integrated it into major platforms. — Significant growth in online sales year-over-year. [2015 - 2017]

Marketing	Marketer
Experience: 1 year	— Management of digital performance across online communities; — Selection of platforms for implementing tasks; — Maintaining and controlling financial reporting; — Management of a staff of contractors. [2014 - 2015]

Education

Finished

Educational institution / Education

Languages

Russian

English

Polish

Czech