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Manager
Work experience: 18 лет
English language
Information Technology
Project Management
Team management
Business analysis
Marketing
Planning
Negotiations
Organizational skills
Optimization
Analysis
Strategy
Management
+0
Department Head: Head of the Department of Industrial Policy (Support and promotion of projects, creation and development of a partner network with regional organizations and centers, development and implementation of investment and technology development tools, development of new support mechanisms. Regional funds have been created, agreements have been signed with regional guarantee organizations, expertise has been conducted and special investment contracts have been concluded, programs have been developed to increase labor productivity and digitalization.) [2016 - 2020]
Department Head: Responsible for the selection and support of investment projects, development of regional development strategies, and coordination of their implementation. Developed recommendations and proposals for supporting regional projects and territories of accelerated development.
Office worker
Work experience: 1 год
Business correspondence
Business communication
Organizational skills
Business communication
Working with documents
Email
+0
Secretary: Providing administrative support, including handling correspondence, arranging travel, issuing access credentials, maintaining office supplies, managing documents, and managing communication.
Marketer
Work experience: 5 лет
Marketing
Analytics
Training
Advertising
Forecasting
Decision-making
Optimization
Internet
Traffic analysis
Household Skills
+0
Marketer: Freelance — Contextual Marketer (Worked on various projects, setting up advertising campaigns and creating landing pages. Improved lead generation and reduced the cost of acquisition. Increased reach and brand awareness. Managed advertising campaigns and achieved significant return on investment. Experience includes working with diverse niches.) [2022 - 2022]
Marketing Specialist: Developed and launched a high-conversion digital platform with integrated management system, providing an automated booking system. Tracked advertising effectiveness and improved user experience on the website. Developed and tested numerous advertising creatives, optimizing text and visual elements. Results: Attracted clicks, generating significant revenue. Generated qualified leads, a portion of which became regular clients. Achieved a substantial return on advertising budget. [2024 - 2025]
Government Relations Specialist
Work experience: 13 лет
English language
Teamwork
Business correspondence
Business communication
MS PowerPoint
MS Outlook
MS Excel
MS Word
Working with large volumes of information
PC user
Driver's license
Event organization
1С
IBM Lotus Notes
Directum
Functionality
Learnability
Eloquent speech
+0
Government Relations Manager: Development and implementation of a strategy for interaction with government authorities at various levels to attract state support measures for investment projects. Participation in the development of national projects. Expertise and refinement of financial models, formation of technical specifications for updating financial and economic justification. Preparation of informational and analytical materials to justify the feasibility of implementing state support measures. Monitoring the progress of the energy development roadmap. Development of state support measures for projects related to the production and use of new fuels. Analysis of existing support measures for the implementation of investment projects. Interaction with government authorities to obtain support. Coordination of the activities of divisions to attract state support measures. Preparation and submission of applications for obtaining support measures.
Government Relations Manager: Development and implementation of a strategy for interaction with government authorities. Participation in the development of state documents for strategic planning. Analysis of opportunities for applying state support measures for industry and participation in the development of prospective measures. Expertise and refinement of financial and economic justifications and project implementation models, taking into account factor analysis. Preparation and submission of applications for funding. Participation in working groups on promising areas. Preparation of materials for participation in public events. Systematization of work with state support measures. Analysis of the international agenda. Control of related divisions and participation in the preparation of reporting materials on project implementation. Achievements: Funding obtained for research and development. A systematized approach to interaction with government authorities has been developed. A package of proposals on new mechanisms of state support for industry has been prepared and submitted. A plan for attracting state support measures for the project at all stages of implementation has been developed. Preparation for participation in major events has been ensured.
Marketing specialist
Work experience: 20 лет
Web analytics
Project Management
Media planning
Advertising
Negotiations
Statistical analysis
Website development
Usability
Copywriting
Audit
Excel
Data analysis
Neural networks
+0
Master: (Management of production sections, organization of work processes, tracking production stages, quality control, ensuring production output, accounting for employee compensation, career advancement.) [2010 - 2013]
Contextual advertising specialist: Specialist in contextual advertising (Managed performance advertising for an online service. Managed budgets. Also launched awareness advertising for brand promotion and advertising of various events. I have experience working with AI. Tasks performed: - Creation, setup, and optimization of advertising campaigns. - Analysis of advertising performance. - Participation in the development of landing pages, writing recommendations, testing functionality. - Budgeting and strategy planning for advertising launches. - Competitive analysis. - Conducting A/B tests. - Reporting. - Forming hypotheses and recommendations to improve marketing, website, and sales performance. - Interaction with advertising platform managers.) [2021 - 2024]
Junior specialist
Work experience: 1 год
MS Excel
1С
Working with documents
Information retrieval
Working with databases
MS PowerPoint
Working with big data
English language
+0
Administrator: Administrator (Managing appointments, organizing schedules, handling financial transactions and supplies, ensuring order and efficient workflow).
Office manager: Organization of reception and scheduling appointments, ensuring comfortable conditions, providing initial information. Control of supplies and maintaining order.
Junior specialist
Work experience: 2 года
Administration
Information retrieval
Teamwork
Time management
Attention to detail
Communication skills
Sales
Interpersonal communication
Working with office equipment
English language
Client relations
Customer focus
Eloquent speech
Learnability
Execution
+0
Office Manager: Office Manager (Greeting and assisting visitors, handling communications, coordinating deliveries, managing administrative tasks, ensuring operational efficiency, supporting event planning.)
Administrator: Ensuring interaction with visitors, maintaining order, ordering necessary materials, maintaining documentation, and managing online presence.
Marketer
Work experience: 9 лет
SaaS
Ai
Growth Hacking
SEO optimization
Social Media Marketing
Market analysis
Project Management
Internet marketing
English language
Marketing strategy
Digital Marketing
Targeting
SEO copywriting
Marketing Analysis
ChatGPT
Product Marketing
+0
Marketer: Successfully launched a project in key international markets, significantly expanding global presence. Achieved substantial growth in conversion and income through website optimization. Increased organic traffic and improved search engine rankings through multilingual localization. Responsibilities included developing and implementing strategies for successful product launches, including audience analysis, positioning, and marketing planning. Shaped brand positioning and tested hypotheses to improve strategy. Optimized websites to improve user behavior and increase conversion. Managed SEO activities, localization, and content adaptation. Built and optimized sales funnels to increase conversion. Conducted tests to improve user experience. Managed content and social media, including creating visual materials and presentations. Analyzed data and optimized strategies.
Marketer: Marketer (Achievements: Improved landing page conversion through design and content optimization. Created training materials, which increased customer satisfaction. Launched email campaigns that increased open rates and ensured new customer acquisition. Responsibilities: Development and administration of websites, including creating high-conversion landing pages. Creation of demo versions to demonstrate product features. Development of training materials to simplify product adoption. Content management: writing texts, publishing and optimizing materials on the website and in social networks. Preparation of advertising materials and email newsletters that contributed to increased audience engagement. Organization and participation in events to present the product and interact with customers.) [2022 - 2023]
Marketer
Work experience: 14 лет
Marketing communications
Marketing analysis
Internet marketing
Event planning
Content marketing
Strategy development
Budget management
Analysis
+0
Product Marketing Manager: Development of a marketing foundation for product launch: positioning, architecture, key messages. Formation of the solution structure with a description of functionality and value for users. Definition of the target audience and development of unique selling propositions for each segment. Creation of the website structure and content for key sections. Preparation of materials for various audiences. As a result, a complete base of marketing materials was created for starting sales and promotion. Development and maintenance of channels for promoting digital products. Planning and implementation of advertising campaigns. Setting up automated systems for interacting with users. Creation of landing pages. Writing texts for various communication channels. Analysis of advertising campaign effectiveness and optimization. As a result, the channel became effective for attracting and interacting with the audience. Development of marketing strategies for new products and IT projects. Formation of a marketing strategy from scratch. Conducting market and competitor analysis. Definition of the target audience and creation of segments. Preparation of materials reflecting the product's value for each audience. Determining priority communication channels. As a result, the strategies accelerated audience reach and increased response to marketing campaigns.
Marketing Manager: Marketing and PR Manager (🔹 Product Marketing: • development and implementation of promotion strategies; • forming unique selling propositions and product positioning in the market; • development of content for various channels; • interaction with departments to gather feedback and adjust strategies. • creation and conduct of training events and demonstrations; • analysis of campaign effectiveness and adjustments to optimize conversion; • launching and managing advertising campaigns with a focus on lead generation; • applying methodologies; • development of loyalty programs. 🔹 Digital Marketing: • creating strategies for brand promotion through social networks: target audience research, competitive analysis, content plan development, creation of unique and relevant content, content adaptation for each platform, advertising campaign planning, targeting and ad setup, campaign launch and monitoring, audience interaction, performance indicators analysis; • creation and management of website content and SEO. 🔹 Marketing Budget Planning: 🔹 Planning and organization of PR events: 🔹 Organization of participation in industry events: 🔹 Working with contractors: 🔹 Development of marketing materials and merchandise.) [2017 - 2023]
Office worker
Work experience: 4 года
MS Office
Organizational skills
Ability to plan
Document management
Business communication
Searching for information on the internet
Working with documents
Correspondence.
Document management
Email
Collection and analysis of information
Ability to work in a team
Household Skills
+0
Office Administrator: Document management, record keeping, and office supply procurement.
Office Manager: Document management and record keeping.
Office worker
Work experience: 4 года
Communication
Organization
Multitasking
+0
Administrator: Ensuring smooth operations, managing communications, resolving issues, providing customer service, and maintaining internal records.
Music Teacher: Music Teacher (Lesson planning, methodological work, conducting lessons, organization and preparation for performances) [2022 - 2024]
Office manager
Work experience: 2 года
Teamwork
Training
Communication skills
Creativity
Development
Interpersonal communication
Planning
Eloquent speech
Sales
Business correspondence
Stress resistance
Office equipment
+0
Sales Consultant: Working with customers on the sales floor, providing advice and assistance in finding products. Merchandising and preparing the sales area for work. Maintaining an attractive appearance of the sales floor.
Receptionist: Receptionist at the Business Center. Handling requests, managing visitor access, processing incoming and outgoing correspondence. Communicating with staff and management regarding visitors and mail. Maintaining records of visitors. Preparing informational materials and managing data. Working with documents and handling postal services.
Marketing Manager
Work experience: 16 лет
Team management
Brand promotion
Strategic planning
Internet advertising
Budget management
Marketing strategy
Analytical thinking
Business process optimization
Management skills
Sales development
Digital Marketing
Business planning
Communications Management
+0
Marketing Director: — Significantly improved marketing return on investment by optimizing advertising campaigns using artificial intelligence and deep audience segmentation. — Reduced customer acquisition cost by using generative models to create creatives and predict customer value. — Increased customer retention through reactivation using artificial intelligence based on behavior analysis. — Increased customer acquisition volume thanks to a multi-channel strategy using artificial intelligence to create content. — Developed and implemented a personalized email sequence, which increased conversion to repeat sales. — Conducted experiments for rapid hypothesis testing using artificial intelligence algorithms. — Reduced customer churn using user clustering based on behavioral patterns. — Implemented a chatbot with adaptive scenarios, which increased engagement and response speed to requests. — Developed a gamification system with personalization. — Implemented customer value prediction and retargeting based on it, increasing the effectiveness of the marketing strategy. — Organized and conducted events. — Initiated partnerships to strengthen the brand and increase project expertise. Key competencies: Digital marketing and advertising — Performance marketing — SEO / ASO — Media planning and ROI optimization Analytics and modeling using artificial intelligence — Attribution analytics — Forecasting and segmentation — Implementation of artificial intelligence models Automation and digital infrastructure — CRM systems — Integrations — Design and creation of analytical dashboards Content and creative — Video content creation — Design and layout — Promotion through expert content and crowd marketing Management and strategy — Team leadership — Building KPIs and implementing development methodologies — Conducting research and testing hypotheses
Marketing Director: — Significantly increased the number of contracts closed by implementing new acquisition channels and optimizing the sales funnel. — Launched a new branch — from market analysis to operational launch. — Ensured profit growth through the implementation and optimization of additional traffic channels. — Formed the marketing department, organizing hiring, training, and process setup. KEY RESPONSIBILITIES: — Applying methodology for rapid hypothesis validation and performance growth. — Identifying and implementing new marketing strategies to reduce sales costs and increase conversion rates. — Launching and optimizing advertising campaigns, improving traffic efficiency. — Developing and implementing content marketing — increasing engagement and customer loyalty. — Leading the website redesign project with a focus on usability, which improved metrics and conversions. — Developing the business segment: from strategy to implementation, including partnerships and the sales funnel.
Maintenance and planning specialist
Work experience: 26 лет
P6
SAP
MS Project
MS Access
Team management
Production planning
Equipment maintenance and repair
+0
Planning Engineer: Planning of maintenance and repair, technical implementation of the database, creation of master data.
Maintenance Manager: Ensuring the integrity and reliability of assets. The team's primary focus: failure analysis, technical investigations, and assessments. Development of technical recommendations, creation of guides and procedures for technical maintenance. Analysis of spare parts inventory levels and spare parts interchangeability analysis. Technical evaluation of procurement requests. Preparation of work specifications, including isolation plans and the main maintenance plan. Providing various types of technical support to personnel.
Office worker
Work experience: 2 года
Working with documents
Working with office equipment
Communication
Email handling
Business communication
+0
Secretary: — Secretary (managing communications, coordinating deliveries, handling office tasks, managing correspondence) [2023 - 2025]
Office worker
Work experience: 1 год
Responsibility
Accuracy
Punctuality
Communication skills
Honesty
Attention to detail
Organizational skills
Planning
Control
+0
Receptionist: Responsibilities include communication with visitors and registration of vehicles entering the territory.
Secretary: Secretary-referent (- managed documents - fulfilled instructions - worked with data) [2024 - 2025]
Junior specialist
Work experience: 2 года
Working with information
Business communication
English language
Teamwork
Information retrieval
Data analysis
Accuracy
Attention to detail
Working with office equipment
Household Skills
+0
Office Manager: Office life support, meeting organization, premises inspection, equipment maintenance, communication management, task execution, interaction with delivery services.
Specialist: Handling incoming requests through various communication channels. Completed professional development courses.
Office manager
Work experience: 6 лет
Graphic design
Marketing
Communication
Leadership
Editing
Videography
Photography
Analytics
Content management
Household Skills
Physical Activities
+0
Manager: Experienced in organizing internal processes, coordinating communications, and creating a comfortable work environment. Manage document flow, proficient in office software, organize procurement, and maintain order in the office, creating an atmosphere of cleanliness and comfort. Key competencies and achievements: •Organization of internal communications: Maintain corporate channels, ensuring timely information exchange and high engagement. •Event coordination: Plan and conduct training and events, implement service standards, and control quality. •Database management and reporting: Maintain and update databases, generate reports on internal processes for decision-making. •Procurement and supply: Organize and control the timely ordering of goods, ensuring uninterrupted operation. •Maintaining order: Take care of cleanliness and order, creating a pleasant and productive atmosphere. •Development of corporate culture: Participate in projects to develop the brand and increase employee loyalty, contributing to a friendly and productive atmosphere. [2023 - 2025]
Event manager: Event manager (Responsibilities: 1. Establishing contact, collecting wishes and developing a detailed event plan, managing the budget. 2. Researching and selecting a venue that meets financial constraints and the style of the event. 3. Creating an atmospheric design that emphasizes the concept of the event and pleases guests. 4. Organizing the process of informing guests and ensuring full attendance. 5. Monitoring the execution of each stage of the event, responding to unforeseen situations to guarantee its successful completion. 6. Creating a relaxed and festive atmosphere at various events.) [2023 - 2024]
Marketing Manager
Work experience: 16 лет
Organizational skills
Eloquent speech
Motivation
Internet marketing
Digital Marketing
HTML
+0
Head of Digital: Development and implementation of a comprehensive marketing strategy. Formation of the marketing department team. Brand management, creation and launch of new products to market. Management and development of the internet marketing department. Market research, tracking trends, competitive analysis, development of ideas for business development. Budget planning. Launching new products to market. Ensuring growth through systematic work with efficiency and search engine optimization. Creating a sales funnel from scratch. Training colleagues. Conducting internal audits. Launching a new marketing department from scratch. Launching a new partner relations department from scratch. Development and implementation of automated sales funnels.
Head of SEO: Project: Head of SEO (Project work: — Developing and protecting the SEO strategy; — Building a team for the project; Results: — Achieved a leading position in the market. Detailed case study in the channel: https://t.me/trafficisobar/202 — Increased monthly visits from SEO. — Significantly grew monthly traffic, surpassing competitors in visibility; — Successfully integrated advanced technologies into the content optimization process, resulting in increased organic traffic) [2023 - 2024]
Office worker
Work experience: 3 года
Working with information
Communication
Attention to detail
Correspondence
English language
French language
Spanish language
+0
Secretary: (Creating content for social media, translating documents, performing administrative tasks, meeting with people, participating in promotional events.) [2021 - 2022]
Counselor: Ensuring comfortable stay, creating a psychologically favorable atmosphere, maintaining contact with parents.
Marketing Manager
Work experience: 11 лет
Graphic design
Targeting
Copywriting
SMM
Website creation
Media planning
Internet advertising
Internet marketing
Marketing analysis
Marketing communications
Training and development
Public speaking
Team management
Marketing planning
Strategic marketing
Marketing Management
Email marketing
+0
Marketing Director: Responsible for all marketing areas, including paid traffic acquisition through various platforms. Created graphic materials and organized video content production. Completely updated the website, improving its design and structure. Added new elements to increase user engagement and demonstrate product value. Conducted marketing campaign effectiveness analysis, developed reports, and conducted research to optimize results. Organized and conducted educational events, tested various interaction formats with the audience. Determined key messages for communication with users, developed content for various channels. Implemented new products and pricing plans, conducted promotions and sales to attract customers. Managed the team, engaged and controlled contractors, held regular meetings for coordination and issue resolution.
Head of Marketing: Managed the marketing department, responsible for strategic marketing, analytics, and communications. Focused on increasing sales through attracting brand advocates. Implemented a culture of testing and optimization across key website elements. Developed and grew an online community, organizing events and building a network of collaborators. Launched email outreach campaigns to generate leads for the sales team. Introduced a new product offering. Established a content marketing presence through regular publication of articles.
Marketer
Work experience: 15 лет
Marketing
Communications
Analysis
Advertising
Planning
Targeting
Sales
B2C
Strategy
Guidance
Lead generation
Promotion
Management
Sales funnel
Content writing
Customer acquisition
Competitive analysis
+0
SMM specialist: Internet marketing. Project management from scratch turnkey. Development and implementation of an effective promotion strategy, its adjustment taking into account the market situation. Definition and analysis of promotion channels and tools. Budgeting. Development of advertising materials, task setting for developers and designers. Competitive analysis. Development of an advertising strategy, analytics during the campaign. Coordination of the work of contractors. Project implementation control. Daily communication. Analysis and selection of target audience. Analysis and tracking of competitors. Analysis of the current campaign, timely adjustments to the promotion strategy. Promotion in social networks. Increasing brand awareness. Setting up and optimizing targeted advertising. Posting advertising materials. Creating a channel and promotion. Task setting for the development of advertising materials and websites. Analytics and work with a team, auditing campaign settings. Experience in analyzing advertising traffic. Staff training. Extensive experience in various niches of Internet marketing and promotion.
Marketer: Creation and promotion of an online store from scratch, including a wide range of home goods. Development and implementation of advertising materials, coordination of specialists' work, development of an advertising strategy, and conducting campaign effectiveness analysis. Control of project implementation, implementation of customer relationship management and logistics systems. Registration and promotion on social networks. Promotion on marketplaces, working with product listings and inventory management. Optimization of product listings for search engines, competitor analysis, and keyword expansion. Development of product work regulations, organization of photo shoots, retouching, and publishing product listings. Setting up advertising campaigns to attract traffic.
Marketer
Work experience: 14 лет
Project Management
Marketing
Analytics
Strategy development
Copywriting
Team management
Budget management
Adobe Photoshop
Email marketing
Web analytics
Internet Marketing
Lead generation
Targeting
Contextual advertising
SMM
User Research
Chatbots
+0
Sales Specialist: Real Estate Sales Specialist (Real estate market analysis and finding the optimal option based on client goals. Support of real estate transactions. Placement of advertisements for real estate sales on various channels. Analysis of effectiveness and search for the optimal sales strategy for each property. Creating presentations for real estate. Outreach and communication. Independently set up a client generation system for commercial real estate within a construction project. Implemented a web page and advertising campaign."
Internet marketer: Freelance — internet marketer (Conducting marketing research: Target Audience analysis, competitor analysis, SWOT analysis, customer journey map creation, product funnel development, marketing strategy development. Creation and promotion of websites. Setting up and working with advertising accounts. Working with analytics systems. Experience in various industries. P.S. When there were no restrictions, worked with a social network.) [2019 - 2022]
Marketer
Work experience: 9 лет
Contextual advertising
SEO
Project Management
SMM
Internet marketing
Data analysis
Strategy development
Web analytics
+0
Marketing Manager: Experienced marketing professional with over 7 years in internet marketing, managing full-cycle projects focused on strategy, funnels, analytics, and sales growth. Skilled in building systematic marketing focused on achieving results. Regularly involved in: managing a team, setting objectives, overseeing execution, and fostering employee development. Developing and implementing comprehensive digital promotion strategies, from brand positioning to scaling efforts. Optimizing advertising campaigns and utilizing web analytics to improve performance. Creating engaging product packaging, including landing pages and lead generation tools. Building automated marketing funnels, integrating CRM systems, and preparing clear, actionable reports to track key metrics. Successfully managed projects across various industries, consistently improving conversion rates and driving significant growth. Adept at analyzing project requirements, launching targeted advertising campaigns, and establishing systems that deliver predictable results.
Internet marketer: Website development and maintenance, ad campaign configuration and management, analysis of online activity effectiveness.
Office manager
Work experience: 1 год
Organizational skills
Communication
Business correspondence
Working with documents
Equipment maintenance
Procurement
Household Skills
Event organization
+0
Office Manager: Ensuring the smooth operation of the office, including support services and technical personnel. Organizing the provision of the office with everything necessary for its functioning. Organizing meetings, reception of guests, and material and technical support of events. Participating in the organization of corporate events. Assisting in organizing and conducting events. Searching for contractors and controlling their work. Controlling the work of external service providers. Distributing work duties of office employees. Systematization and maintaining order in organizational documentation. Ensuring prompt processing of correspondence. Development of specifications for internal platforms. Providing new employees with the necessary resources. Organizing relocation activities.
Analyst
Work experience: 5 лет
SQL
Semrush
OSINT
SurveyMonkey
Facebook Ads
Google Ads
Power BI
Tableau
Figma
Google Sheets
Google Docs
MS Excel
MS Office
Python
+0
Marketing analyst: Developed and implemented a market entry strategy, adapted to the local context. Optimized marketing channels to improve customer acquisition efficiency. Increased customer retention through the implementation of custom engagement mechanics. Identified and integrated key user experience improvements from competitors. Developed user segmentation based on motivations and entry points, which served as the foundation for customer relationship management. Automated performance tracking across various channels, significantly improving marketing efficiency. Collaborated with product, development, and analytics teams on various initiatives.
Analyst: Traffic Intelligence Researcher / Analyst ("Long-term monitoring of competitor traffic and identification of market anomalies") • Developed a model for predicting traffic patterns based on competitor data. • Improved accuracy of traffic growth forecasting across various channels. • Significantly reduced the time needed to identify market anomalies. • Generated hypotheses based on competitor strategies and implemented several, leading to improvements in conversion rates. • Identified areas for optimization in marketing strategies and implemented changes, resulting in positive impact. • Regularly updated a database of key metrics to inform marketing and product decisions. • Participated in discussions about advertising channel adjustments based on performance analysis.
Marketing Manager
Work experience: 6 лет
Marketing
Analytics
Advertising
Team management
Communication
Negotiations
Lead generation
VK
Битрикс24
Roistat
Calltouch
+0
Marketing Director: Marketing Director (Key achievements and responsibilities: - Defined and implemented marketing strategy across multiple markets. Result: significantly increased revenue with strong profitability. - Managed a substantial budget, achieving a high return on investment through targeted marketing initiatives. Result: reduced customer acquisition cost and improved customer lifetime value. - Developed B2B lead generation programs utilizing various channels. Result: a significant portion of leads originated from digital channels, with a decrease in cost per lead. - Led brand management and public relations efforts, ensuring a strong presence in relevant media. Result: improved customer satisfaction and brand recognition. - Responsible for go-to-market strategy and product positioning for multiple product lines. Result: new products significantly contributed to overall revenue. - Implemented comprehensive analytics and economic modeling. Result: optimized the marketing funnel and reduced customer churn. - Led a diverse team, aligning marketing efforts with sales, product development, and research. Result: established a successful partner program. Faced challenges in implementing a new strategy, addressed them through training and improved performance tracking. Addressed performance issues with an external vendor, reorganized tasks, and improved results.
Marketing Director: Marketing Director (Key achievements and responsibilities: Development of marketing strategies: - Conducted analysis of the target audience and competitors, identifying opportunities for growth. - Coordinated external specialists. - Launching advertising campaigns: - Optimized advertising campaigns. - Implemented strategies for audience engagement. Creation of USPs: - Developed compelling offers. Analytics and reporting: - Implemented tracking systems. - Identified inefficient channels and adjusted resource allocation. Process automation: - Implemented systems for managing processes. - Implemented agile methodologies to improve workflow and reduce stress.) [2019 - 2023]
Economist
Work experience: 10 лет
MS PowerPoint
Working with databases
Searching for information on the internet
Working with documents
Accuracy and attention to detail
Email
Reporting.
+0
Economist: Work with documentation, preparation of reports.
Deputy Head: Management of a team, handling documents, resolving conflicts, business correspondence, and managing cash.
Office manager
Work experience: 1 год
English language
1С
Word
Eloquent speech
Business communication
+0
Office Manager: (• Supporting office processes. • Coordinating meetings and calls, assisting in organizing events. • Assisting with report preparation and document processing. • Managing data entry, document preparation, and report generation. • Organizing a system for storing and accessing documents.) [2024 - 2024]
Marketing specialist
Work experience: 4 года
Internet advertising
Web analytics
Digital Marketing
Social Media Marketing
HTML
CSS
JS
User Acquisition
ai
Household Skills
Physical Activities
+0
Marketing specialist: Development and implementation of user acquisition and retention strategies. Optimization of advertising campaigns across various networks to achieve user acquisition and retention goals. Analysis of advertising campaign results, identification of the most effective channels, and budget adjustments. Interaction with development and analytics teams to obtain necessary data and tools. Search for creative solutions for user acquisition, including developing new designs and exploring new channels. Management of advertising campaigns, including setting targeting, creating ad creatives, and optimizing bids. Analysis of advertising campaign performance data and development of recommendations for improvement. Daily monitoring of budget spending and lead acquisition effectiveness. Preparation of regular reports on key project metrics. Development and approval of promotion plans. Testing and implementation of new tools to increase conversion. Setting up tracking of user actions on the website and in the application. Increasing the effectiveness of advertising campaigns and reducing the cost of user acquisition. Achieving high advertising campaign performance metrics.
Marketer: User acquisition, ASO & Mob CPA affiliate - Worksafe App + Classic Web (1. User acquisition (UA) ASO & CPA affiliate - Worksafe App - Development and implementation of marketing strategies for paid user acquisition campaigns. Performance-based acquisition and retention marketing to achieve goals across various ad networks. Optimization and analysis of results to determine budget allocation and bid adjustments. Collaboration with data and engineering teams to obtain analytical insights, reports, and tools. Creative problem-solving for user acquisition through design ideation and exploration of new channels. > Advertising; in-app и video monetization > Affiliate monetization. Analytics. 2.Analytical work - Daily monitoring of budget expenditure. - Preparation of regular financial reports. - Creation and approval of promotion plans. - Testing and implementation of new tools to improve project conversion. - Customization of tracking mechanisms for client interactions. - Defining goals for client actions within the sales process. - Data transfer for eCommerce reporting. 3.Achievements - Successful campaigns resulting in increased user engagement. - Demonstrated improvements in ad performance metrics. - Optimization of user acquisition costs. - Positive feedback regarding the effectiveness of marketing efforts. + Web Classic 4.Targeting Ads Performance